Why do the majority of former businesses close down?

Starting a business is not easy, and keeping it going is even harder. But why do bigger and stronger companies fail to survive? Find out the main reasons for these failures.

The real reasons for failure

The answer to this question is simple: they don't adapt. In today's world, change is the only constant. You can go to this site to get to the heart of the matter. Companies that do not adapt to changes in their environment are doomed to failure. They have difficulty adapting to new technologies and do not know how to market themselves in a way that appeals to the current generation of consumers. 
Lack of innovation and creativity 
Older companies also suffer from a lack of innovation and creativity, which is essential in today's competitive marketplace. They may not be able to develop new products or services that meet their customers' needs.

Tips to remedy this

If your company is in this situation, don't panic, you can change things! The first thing you need to do is determine what makes your business truly unique and special, and then find ways to clearly communicate that uniqueness to everyone who interacts with it. 
When people think of your company, what do they see? What are the first words that come to mind? If you're not sure about these words, ask friends or family members. If they answer "old" or "boring," then you need to change things as soon as possible. 
If you can build on what makes your business special while changing the way people perceive it, there's no reason it can't last forever!